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Locally grown:
Feeding our hunger for a and knowledge about a local food
by Belle Bergner

It’s hard to pick up a newspaper
anywhere in the U.S. these
days and find an article about
how healthy and well fed people
are. Milwaukee is no exception.
How can that be? In the third
wealthiest country in the world,
how is it possible that we could
have undernourished children?
Or the converse, why do we have
an escalating obesity epidemic in
the inner city when these residents
have limited money for food?
Does the answer lie in eliminating
poverty – or making good food
available to all areas of the city?
If everyone had enough money to
buy fresh, local produce all of the
time, would they know what to
buy or where to buy it?
Would it be better to teach people
what they can grow to feed
themselves? But would they have
the time or a place to garden?
A growing coalition of community
gardens, farmers markets,
nonprofits, health centers, and
individuals is building a support
network to tackle these questions
together. Collectively, the
availability of high quality foods
– whether store bought or grown
in a backyard – is described by a
new phrase: food security.
The Milwaukee Urban Agriculture
Network (MUAN) is comprised of
21 organizations and individuals
(and growing) who seek to
raise awareness of activities and
policies that will promote the
benefits of local food production
and improve food security.
There are many resources and
skills brought to bear through
MUAN, and because of that,
the group is still working on
identifying a collective mission
statement. In the words of one
of MUAN’s founding members,
Julilly Kohler, “children eat what
they grow, and I want to help
more children do that.”
Myriad farmers markets and
urban gardens have sprouted up
in recent years after a decline in
farmers markets in the 1970’s
and 80’s. From our Riverwest
Gardeners Market on Locust Street
to the several gardens managed
by Milwaukee Urban Gardens, to
the intensive agriculture done by
Growing Power on Silver Spring
Drive, to Outpost, the largest
natural foods coop in Milwaukee,
a growing number of enterprising
organizations seek to increase the
availability of high quality fresh
foods and urban agricultural
opportunities in Milwaukee.
But is it working? Are the people
who live near farmers markets
getting healthier because they
have more access to fresh produce?
It may take a while to know.
One struggle that plagues the
urban garden movement is the
difficulty of holding on to property
where residents choose to start
gardening.
Often, urban gardens are vacant lots that
residents get permission (or not) to use, but
the City may decide at any time to allow
development on that property. Riverwest’s
own Greenfolks Garden is struggling to keep
its property for this very reason. (Ed. Note:
between the time this article was written and
our publication date, Greenfolks Garden and
Milwaukee Urban Gardens (MUG) -www.
milwaukeeurbangardens.org, have closed on
the purchase of their garden lots after a fiveyear
campaign. See Greenfolks Garden Notes,
page 5 of this issue.)
How did we get here?
A Food System Assessment Study started
in 1997 by the Hunger Task Force looked at
food availability in the most economically
distressed areas of Milwaukee – census
tracts with populations living at 40% of the
poverty level or lower. Riverwest is adjacent
to some of these areas.
Researchers also looked at the availability
of grocery stores, as well as the pricing,
availability, and quality of 50 food items
that comprised a healthy “market basket” of
grocery items.
The study found only a handful of
supermarkets in central city Milwaukee.
Far more prevalent are corner convenience
stores, with limited selection and less-thannutritious
offerings, sold at prices 29% higher
than at larger suburban grocery outlets.
Compounding this scarcity of healthy food
options is the enduring presence of poverty
and the lack of family-sustaining jobs and
economic opportunities in the area.
One model – The Fondy
Farmer’s Market and Food Center
The Fondy Food Center at 2200 West
Fond du Lac Avenue, just north of North
Avenue, was spun off from the Hunger Task
Force assessment. It was designed to be a
sustainable way to provide access to healthy
food and jobs at a location that was once
run by the city, and was a location where
farmers or gardeners had sold their produce
for over 80 years. Farmers market stands
have long been a traditional, low-investment
way to make fresh food available, and to
contribute to the economic vitality of the
neighborhood.
Young Kim, Executive Director of the Fondy
Food Center, says “poor people can’t stretch
their dollar on fresh fruits and vegetables
the way people in the suburbs can. They
often have $5 in their pocket and that needs
to buy them food for a few days. They can’t
buy a Community Supported Agriculture
(CSA) Box because they can’t save up that
much money ahead of time for food.”
“We also have to look at hunger as a total
food system. How to make fresh foods
available is only one piece,” says Kim.
In many cases, poor people need to be
educated about nutrition and culinary
skills. “Many people may not even have a
single pot to cook in, which is why poor
people in an urban area with limited access
to fresh foods will be more likely to buy
the frozen pizza that they can pop in their
oven, or the box of potato flakes rather than
make homemade mashed potatoes,” Kim
explained.
When Kim realized that many of the people
living near the Fondy Market might not
know how to cook a lot of the foods the
farmers were selling, he started offering
recipes and cooking demonstrations. This
year he’ll be offering 100 cooksets through
a local food pantry, thanks to a grant from
the Project for Public Spaces in New York.
Providing this opportunity through the
food pantry brings awareness of the farmers
market as a real, affordable food source
to pantry users who didn’t realize it was
affordable, or if it was, to even know how to
cook what was sold there.
At the farming end of the system, Fondy
is training farmers to recruit larger
institutional customers like restaurants in
order to broaden their market base. Farmers
are also being taught how to appropriately
price their food to take into account all of
their costs so that they are getting a fair and
equitable price for their produce.
In Riverwest, look forward to another
season of the Gardeners Market on Locust
Street, 11am – 4pm on Sundays from June
through October, beginning June 17.
If you are looking for a place to garden or
want to learn how to garden, visit MUAN at
www.mkeurbanag.org.
Riverwest Currents online edition - May, 2007
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